‘Vivaldi’ Canada's second latin display typeface – Friedrich Peter, 1966

A print of the original design showing the wider caps Peter designed as well as three alternate lowercase letters, d, g, z, that were not used in the fonts. In addition to being narrowed the caps were redesigned and a few characters such as the % and * were altered from his original design. Vivaldi was also widely available under the name Virtuoso.
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The International Type Face Design Competition was announced in the Fall of 1965. This bulletin dated August 1, 1966 lists the 15 winners out of 777 designs that had been submitted from 35 countries. Canada submitted 14 designs. Vivaldi was in the 12 runner ups, each received $200 plus a royalty contract, which Friedrich Peter decided against.
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The VGC Typositor was the first successful photo typesetter for setting headlines. Within a few years it would be the industry leader in North America. The Typositor, and VGC, were largely financed by Aaron Burns who was also the director and coordinator of the competition. In 1970 Burns formed the International Typeface Corporation (ITC) with Ed Rondthaler and Herb Lubalin.
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Notes

Items in this Collection

Title: Curabitur blandit tempus porttitor

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Artifact

Article Data

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Date

1966

Title

Vivaldi

Description

Typeface

A semi-formal, single weight, Italic display typeface

Publication

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Principal Typefaces

Common: Vivaldi
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Region

British Columbia

Language

English

Holding

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